Released on = June 8, 2007, 8:42 am

Press Release Author = WEBCERTAIN

Industry = Apparel & Fashion

Press Release Summary = The new environmentally-friendly fabric bamboo has
antiperspirant qualities that make it perfect to use in clothes for pregnant women,
especially with the long, hot summer that is forecast.

Press Release Body = The new maternity wear range on offer from
www.vertbaudet.co.uk, the children's clothing, homewear and maternity wear
specialists, is proving to be a runaway success.

Experts are predicting record-breaking temperatures this summer and pregnant women
throughout the UK are turning their thoughts to ways of keeping cool in the heat.

The new and innovative fabric formed from bamboo is ideal as it has unique
antiperspirant and anti-bacterial properties, meaning bamboo maternity clothes are a
great solution for the summer.

The Vertbaudet bamboo maternity wear range is a new addition to the Maternity
clothes section on the UK website (www.vertbaudet.co.uk) which has recently been
re-launched by the award-winning children's fashion home shopping retailers.

The bamboo maternity clothes range from Vertbaudet has been designed for the needs
of busy mums-to-be whether they are looking for clothes to wear for work, or the
home.

Current products in the range include; vest tops, t-shirts, trousers and dresses.
With simple, but elegant designs they are comfortable and smart for all stage of
pregnancy.

Susanne Atkins-Krueger of Vertbaudet says: "It wasn't really a surprise that the
bamboo clothes have proved to be among the most popular of our clothes for pregnant
women, however, we are delighted to see just how extremely popular they are."

"The feedback we have received has been overwhelmingly positive and we know that
there has been a big word-of-mouth effect. Many customers are visiting our site
specifically to find the bamboo maternity wear - bamboo is the big hit this summer!"

Because bamboo clothes absorb moisture they are a great help in allowing pregnant
women to stay cool in the hot sun. Many women experience fluctuations in
temperature during pregnancy, especially during the later months. Vertbaudet's core
customers are busy mums and dads who shop from home and are looking for simple, easy
solutions.

As well as being practical to wear and look after, the bamboo maternity clothes, in
line with Vertbaudet's policy of providing the best possible service to its
customers, are available at very reasonable prices. After all, having a child is
very expensive and maternity clothes by definition are required on a short term
basis only.

About Vertbaudet
Vertbaudet has grown to become the UK's leading baby and children's wear specialist
for mothers who shop from home.

The company started in France over 40 years ago and is the recognised market leader
in children's clothing for under-nines. As well as the well established home
shopping and high-street retail outlets in France, Vertbaudet also operates in
Portugal, Spain, Switzerland, Saudi Arabia, Germany and Belgium.

Vertbaudet is one of the leading brands in the Redcats Group which also includes La
Redoute and Empire Stores. Redcats is a member of the PPR Groups whose brands
include Gucci and Yves Saint Laurent.

Rated "Number 1 for Baby and Children's wear" in an independent survey of mums who
shop from home.
Kids Superbrands - one of the UK's Best Children's Brands 2006
Prima Baby Reader Awards 2006: Eco-Friendly award winner for the Organic Cotton range
Tommy's Parent Friendly Awards 2006 - Best Maternity Wear and Best Online / Home
Delivery Service - runner-up.

Web Site = http://www.vertbaudet.co.uk

Contact Details = PRESS
Laure Mondon
WEBCERTAIN
Blackthorn House,
Northminster Business Park,
Poppleton,
York YO26 6QW
UK